You know that feeling after you've run a 5K in your new Adidas sneakers and beat your personal record?
Or when you send a short Slack message from your phone to a coworker, and that saved you a 30 minute meeting. Or when you try a new Starbucks flavor and it tastes like it should be named after you...
You can say I'm obsessed with people, brands, and everything in between.
Yes, I constantly rave about my Adidas running shoes, I'm obsessed with Slack's convenience, and I can't help myself when it comes to an iced latte at Starbucks.
These feelings that I hold on to were built by interactions between humans or things, humans or brands -- and I'm passionate about being a part of this. But how?
Understanding human behavior through the lens of data.
I am a Marketing Analyst on the Brand Team for a corporate technology firm. I analyze data and trends to help create impactful interactions with people. VERY cool.
I am always striving to grow through leadership and innovation, and I'm constantly seeking out learning opportunities. Catch me analyzing digital behavior, storyboarding a brand narrative, or planning your next social outing. With a Starbucks in hand, of course.